With the slogan of “The Business of Winning Starts Here”, the International Motorsports Industry Show is set to take place in Indianapolis on December 6-8, 2012. Representing all types of auto racing, including circle track, road racing, drag racing and carting, the IMIS 2012 invites racing enthusiasts to view the very latest innovations in equipment and technology on offer by the various sectors of the motorsports industry. In addition to more than 500 exhibitors, the program includes technical seminars, countless networking opportunities, banquets and special events to keep the pace running at full tilt in this popular annual event.
Exhibitors at the IMIS will include suppliers of products, equipment and services to the motorsport industry. New products will receive special attention, both online and at the show, with displays featuring high quality automotive specialty products including a wide range of accessories, performance enhancers, restoration products and more.
Aimed at players in the auto racing industry, the IMIS program includes a safety and technical conference at which NASCAR crew chief Ray Evernham will feature as the keynote speaker. Other knowledgeable experts making presentations at the event include John Melvin, Jim Downing and Tom Gideon, the latter being the director of NASCAR’s research and development center. Engine Builder magazine will be hosting a seminar on Friday December 7, entitled “Race Engine Roundtable: Real World Tips to Take the Checkered Flag”. Participants will include Matt Dickmeyer of Dickmeyer Automotive Engineering; Tony Bischoff of BES Racing Engines; Jim Feurer of Animal Jim Racing; Jeff Taylor of Jeff Taylor Performance; and David McLain of McLain’s Automotive Machine, among others. As with other seminars at IMIS, this roundtable discussion is free of charge to show attendees.
Other events taking place in conjunction with the International Motorsports Industry Show include IndyCar‘s awards ceremony and celebration at the Indianapolis Motor Speedway on Thursday December 6. Moreover, Andretti Autosport will be unveiling its 2013 IndyCar lineup, which reportedly will include Ryan Hunter-Reay, Marco Andretti, James Hinchcliffe and Zach Veach.
With the Indiana Convention Center as the venue, the International Motorsports Industry Show hours for the public are 10am to 5pm on Thursday and Friday and 10am to 4pm on Saturday.
Everything you need to know and more about the fast-paced world of Auto Racing, all right here in one spot on one site!
Auto Racing, like many professional sports, is also a business, and like all businesses certain financial factors need to be taken into account for the good of the sport. Number one is the fans – those who pay for race tickets and merchandise. Fans drive the sport of auto racing, literally. If auto racing events are well-attended and race merchandise is flowing off the store shelves, then the various auto racing organizing bodies such as NASCAR, the Indy Racing League and F1 have a lot of money with which to advertise and promote their events.
Advertising and promotion are directly related to the second factor – sponsorship. Operating an auto racing team is a very expensive proposition, and the costs can run into the millions of dollars. Formula One is the most expensive racing sport, since F1 teams must construct their own cars instead of simply buying off-the-shelf parts. How is it all paid for? Sponsors. Companies pay – and pay very well in the case of winning drivers – to have their logos and products emblazoned on a race car driver’s car and uniform. Even the events themselves may be sponsored, and often are: the Busch Series, the Molson Grand Prix of Toronto and the UAW-DaimlerChrysler 400 are just a few examples. Here are some of the topics we’ll be elaborating on to assist you in learning about the business of auto racing:
The Industry – Race car manufacturers and component suppliers are squeezed between the desire to win at all costs and the need to conform to rules and regulations that can change suddenly. It’s a roller-coaster ride, and we’ve got the latest scoop on how the winds of change are buffeting the auto racing industry.
Services – A modern auto racing team simply cannot function without the various services that they depend on to keep their cars performing at a fine edge. Many such services are offered to racecar owners and drivers.
Sports Book and Betting – Gambling on sports events is a multi-billion dollar business, and racing fans are no different than other sports fans when it comes to putting their money on the line. Learn more about the world of sports wagering – it’s a fascinating science whether or not you’re a participant.
The sport of auto racing, despite its massive popularity, faces a number of key business challenges – not least of which are how it develops and grows in the future and how it can retain the interest of those who follow its twists and turns both on and off the race track. Here at Autoracing.com, our challenge is to provide our visitors with the finest, most up-to-date information on racing. We invite you to not only learn about the auto racing business at Autoracing.com, but also to contribute to our site for the benefit of auto racing fans everywhere!
Humanity in general has, throughout its long history, had a love for competition. The desire to win is hard-wired in our genes and the attraction to speed… well, that just reflects our love of excitement and good old-fashioned fun! The invention of the automobile provided the perfect opportunity – and vehicle, literally – for people to challenge one another on early racetracks and road courses as they had previously done before with horses. Auto racing was also seen by perceptive car manufacturers as a great way to advertise – provided their cars were winners, of course. The saying “race on Sunday, sell on Monday” exemplifies the business of auto racing and the ever-expanding industry of racing, promotion and parts marketing that has grown up around it.
The auto racing industry has progressed quite a ways from its earliest days. Formula One racing, for example, has become a multi-million dollar sport with high-tech cars, generously paid drivers and big business sponsorships. NASCAR racing proves that “the business of America is business”, both on and off the track. The names of NASCAR events and entire series like the Nextel Cup indicate the need for big-time sponsorship and the copious flow of funding it provides the organizers, teams and drivers. Try to think of a racing car that doesn’t have logos and advertisements on it – bet you can’t, unless it’s a vintage race car.
Auto racing has truly become a big business. Besides sponsorships, revenue comes in from ticket sales and merchandising. This industry seems likely to continue its phenomenal rate of growth as people will never lose their love of thrills, spills and racing excitement!
Check in with Autoracing.com regularly to keep up to date on the latest auto racing industry developments.
A modern auto racing team simply cannot function without the various services that they depend on to keep their cars performing at a fine edge. Many such services are offered to racecar owners and drivers, including dynamometer testing to measure engine performance, fabrication of metal or plastic body components, tuning, structural engineering, sub-contracting of repairs and specialized welding of alloy metals. Companies offering these types of services may specialize in a particular field such as car bodywork, while others may offer many services and act as “one-stop shops”. The auto racing service industry fills the need for specialized yet standard parts that are just too costly for individual teams to produce and/or conduct on their own.
There’s a lot of competition in the auto racing services industry, so if you’re a new team owner or are relatively new to the auto racing scene, it’s a good idea to shop around to find the best deals. Ensure that whomever you decide to use has a proven track record and is reliable – your success on the track as well as the safety of the driver may well depend on it.
Consulting services are available from specialized companies for pre-race setup, testing and other race day services.
If you are a company that offers auto racing services and would like to advertise at Autoracing.com, please contact us for prompt assistance.