The Potential of Red Bull F1 Racing Team
Still a relatively new to the F1 racing scene, the Red Bull F1 Racing Team is one of two teams owned by Red Bull. Red Bull is an Austrian beverage company which focuses on the sale of an energy drink said to boost energy and mental vitality. It enjoys a good global marketing campaign and is known for sponsoring and supporting adrenaline-pumping sporting activities around the globe. The Red Bull Racing team is currently managed by Christian Horner and is set to give up their British flag soon in favour of an Austrian one.
The team started when Red Bull made the decision to purchase Jaguar Racing at the end of the 2004 racing season. Up until that stage, Red Bull had been in a long-term partnership with the Sauber Formula One team. This partnership was broken with the establishment of the new team. Red Bull is dedicated to their F1 team and also to the development of the sport as a whole. The company currently also owns the Toro Rosso team for the development of promising F1 drivers and the Red Bull Junior Team for the development of young drivers. Red Bull Racing also reached a political high-ground with the signing of the Concorde Agreement which will come into effect in 2008. Thus far only four teams have signed this agreement which promises long-term involvement in the sport.
Red Bull Racing made their debut in the 2005 racing season with David Coulthard at the helm. Backing him up in the team’s second car was Christian Klien – who had driven for Jaguar during the previous year – and Vitantonio Liuzzi. By the end of the year it was decided that Liuzzi should drive for the Scuderia Toro Rosso team while Klien would remain with the Red Bull Racing team. In their first year they came sixth in the Constructors Championship and their final number of points outshone Jaguar’s performance over the past two years combined. They even contended for a place on the podium for much of their debut season. In 2006 the team made the decision to switch to Ferrari engines which would help them comply with a rule change mandating the use of V8 engines. 2006 also saw McLaren’s technical director, Adrian Newey, join the ranks of the team. The team shows a lot of promise for the 2007 racing season and fans can feel confident that they will see plenty from this new team in the years to come.




















