The Chase for the Sprint Cup was introduced to NASCAR to increase the competition mid-season, as well as to generate greater fan interest and higher television ratings. Certain changes have been made to the format since its inception in 2004, but The Chase continues to add drama to the NASCAR season.
The Chase was introduced in 2004 after Matt Kenseth won the Winston Cup in 2003 by such a large lead that much of the season lost its excitement, reducing ticket sales and TV ratings. Matt Kenseth had won only a single race all season, however, due to the point system and his consistent placing throughout the season, Matt Kenseth won. Because of his large point lead it was also a forgone conclusion, killing any possibility of a tight finish. On the other hand, Ryan Newman took first place in 8 races that season, but only finished in sixth place. This point system had proved more than once to be a dampener for spectators, who would rather switch the channel to watch the NFL. Thus the Chase for the Sprint Cup was introduced.
So how does the Chase for the Sprint Cup work? Once 26 races in the season have taken place, 12 drivers with the top points then qualify for The Chase. At this point the 12 NASCAR drivers’ points are adjusted to start with 5 000 points, along with an extra 10 points for each win the driver had during the season so far. These drivers will continue to compete for the last 10 races of the season. All 43 of the season’s drivers will still compete for wins and prize money under the standard point system. Drivers who win receive 190 points. Any competing driver who leads a lap in the course of the race will be awarded 5 bonus points. Also, 5 bonus points are given to the driver who leads for the most laps. At the end of the season’s final 10 races, the NASCAR driver with the top point total is named champion of the Sprint Cup Series. This Chase for the Sprint Cup format almost certainly results in a points’ battle right until the last race of the season, adding to the thrill of the sport.
Fans attending the NASCAR Preseason Thunder Fan Fests have much to look forward to, including a sneak peek at the upcoming NASCAR season, the 52nd Daytona 500 and the Speedweeks 2010. During this time visitors can enjoy interactive fan forums, autograph sessions, displays, music, the Richard Petty Driving Experience and meet SPEED Channel personalities.
Date: 15 – 16 January 2010
Venue: Daytona International Speedway
City: Daytona Beach, FL
Country: United States of America