Morgan McClure Motorsports

In 1983 Morgan McClure Motorsports, or MMM, was formed by Larry McClure and his business partner Tim Morgan. They had purchased a racing car from G.C. Spencer, a NASCAR racing veteran, and recruited the brothers Ed, Teddy and Jerry McClure later in the same year.

Morgan McClure Motorsports entered into their first NASCAR Winston Cup race at the then Alabama International Motor Speedway, now known as Talladega Super Speedway, in 1983. The No. 4 MMM Chevrolet that was sponsored by Oldsmobile, was driven by Connie Slayter. Unfortunately, the car blew its engine, and the team had to settle for 40th place.

MMM’s familiar yellow No. 4 Oldsmobile was unloaded in June 1986, as they had secured a sponsorship from Kodak. This would be the beginning of an 18 year relationship between Kodak and MMM, considered one of the longest sponsorships in the sport. In July 1988, Wilson and MMM both had their career best finish at the Pepsi 400, which was held at the Daytona International Speedway. Wilson came in second, after leading the race for 19 laps.

The 1990s also proved to be successful for the team. In 1990 the made the important decision to recruit Ernie Irvan to drive their No. 4 car. In the very first race that he drove for the team, Irvan started from a 30th spot and moved his way up to finish third. Another big decision that was made that year was to go over to Chevrolet, and gain more support from the vehicle manufacturer. No matter what, there just was no stopping Ernie Irvan. In 1991 he won the Great American Race held at the Daytona 500, won the Budweiser held in Watkins Glen and made the partnership between MMM and himself a force to be reckoned with.

Through the following years, Morgan McClure Motorsports have changed drivers, and strategies, and each time they have proved themselves to be even better than before. MMM’s twelve year partnership with Chevrolet came to an end in 2003 and it celebrated its 20th year anniversary. The success and growth had started with a dream shared by two men, and three employees to become one of the most popular and well knows companies on the track today.

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